|[October 17, 2011]
ADDING MULTIMEDIA Sprint Moves Up Three Spots to No. 3 in Newsweek Green Rankings
OVERLAND PARK, Kan. --(Business Wire)--
Sprint (News - Alert) (NYSE: S) today announced that it has earned the No. 3 spot on Newsweek's
2011 Green Rankings. This is the second straight year that Sprint
has ranked in the top 10, up from No. 6 last year. (Sprint ranked No. 15
in 2009.) Sprint's efforts to reduce its carbon footprint, support
device recycling programs, and bring more sustainable mobile devices and
emerging technologies to market helped place Sprint among the greenest
companies in the United States.
"To be No. 3 on Newsweek's Green Rankings is an honor," said Dan
Hesse, Sprint CEO. "Given the rigorous measurement used by Newsweek,
we are proud that our efforts have been recognized. We are committed to
building a more sustainable company and will continue our aggressive
Newsweek measures company rankings based on environmental impact,
environmental management, and disclosure and transparency. Newsweek relies
on leading environmental research organizations Trucost
to evaluate each of the companies. Sprint, which received strong marks
in all three categories with an overall score of 75.6 percent, is the
only telecommunications company in the Top 25 of America's greenest
companies. Across all industries, Sprint ranked 16th globally.
Environmental Impact - Sprint received a score of 71.5 percent.
Trucost evaluated 700 metrics, including emissions of nine key
greenhouse gases, water use, solid waste disposal, and emissions to
determine the score.
Environmental Management - Sprint received a score of 81.5 percent.
Sustainalytics evaluated each company's environmental policies,
programs, targets and initiatives, on the basis of company operations,
suppliers and contractors, as well as products and services.
Disclosure and Transparency - Sprint received a score of 68 percent.
This portion of the ranking evaluated the quality of company
sustainability reporting and involvement in key transparency
initiatives, such as the Global Reporting Initiative and Carbon
Sprint's Progress and Key Milestones
In August, Sprint released its Corporate
Responsibility Report, which highlighted the company's environmental
stewardship and the challenges that lie ahead. The company made
significant progress toward the environmental goals it set for 2017 and
has developed policies and programs to further engage suppliers in their
efforts to improve the sustainability of the wireless industry, and
consumers in their personal goals to practice a greener lifestyle.
Sustainable Product Design: Building on Sprint's reputation to
offer sustainable devices and accessories, Sprint
initiated a relationship with Underwriters Laboratory Environment
to develop a sustainability standard for mobile devices. Samsung (News - Alert)
Replenish, exclusive to Sprint, was the first device to receive the
certification under UL Environment's interim standard. Sprint offers
customers the widest selection of sustainable wireless devices and
accessories in the United States.
Climate Protection: The most important news for Sprint's GHG
efforts has been the announcement of the Network
Vision project. Although Sprint has already reduced its emissions
by 7.3 percent, Network Vision will be the most significant driver to
support Sprint's 20 percent absolute goal by 2017 (as part of Sprint's
agreement with World
Wildlife Fund Climate Savers program announced last week). Sprint
has also implemented a number of machine-to-machine solutions in
connected transportation to reduce fuel consumption and improve the
efficiency of the electrical grid.
E-Waste Management: Through the company's Project Connect and
Sprint Buyback programs, Sprint has kept more than 26 million devices
out of the waste stream and landfills. Sprint has also enhanced its
commitments for responsible end-of-life solutions for mobile devices
and Sprint's Network and IT e-waste through its Electronics
In the coming year, Sprint plans to focus its efforts on better managing
its carbon footprint through Network Vision, expand its green mobile
device offerings, and further work with suppliers to improve the
sustainability of its supply chain.
"We are proud of the progress we have made to date, and this recognition
is a tremendous confirmation of the work Sprint has done," Hesse noted.
"We have always believed being a more sustainable company is good
business. It's the right thing to do for the company and our customers
to preserve our planet."
About Sprint Nextel (News - Alert)
Sprint Nextel offers a comprehensive range of wireless and wireline
communications services bringing the freedom of mobility to consumers,
businesses and government users. Sprint Nextel served more than 52
million customers at the end of 2Q 2011 and is widely recognized for
developing, engineering and deploying innovative technologies, including
the first wireless 4G service from a national carrier in the United
States; offering industry-leading mobile data services, leading prepaid
brands including Virgin Mobile (News - Alert) USA, Boost Mobile, and Assurance
Wireless; instant national and international push-to-talk capabilities;
and a global Tier 1 Internet backbone. Newsweek ranked Sprint No.
3 in its 2011 Green Rankings, listing it as one of the nation's greenest
companies, the highest of any telecommunications company. You can learn
more and visit Sprint at www.sprint.com
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