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| [April 20, 2012] |
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Research and Markets: Cord Cutting in the Digital Living Room: Fact or Fiction? - Over 400 million households worldwide to have some form of Smart TV by 2016
DUBLIN --(Business Wire)--
Research and Markets (http://www.researchandmarkets.com/research/2m4xf2/cord_cutting_in_th)
has announced the addition of the "Cord
Cutting in the Digital Living Room: Fact or Fiction?" report to
their offering.
Many have advocated that over-the-top video will lead to the end of
pay-TV services as we know it, but is this really the case?
Are TVs going to be replaced by computer screens, tablets and
smartphones. Will consumers choose to cut the cord and replace their
pay-TV provider (e.g., cable operators, satellite provider or telco)
with a lower cost combination f over-the-air HD programming and
internet delivered movies and TV shows? Or will, they shave the cord
opting to replace higher priced digital tiers or pay channels (e.g.,
HBO, Showtime, Starz) with lower cost alternatives. This report examines
current trends in pay-TV, the consumption of over-the-top video and the
impact this will have on pay-TV providers, CE manufacturers, broadcast
and cable networks, and movie and TV studios.
DFC Intelligence forecasts that the number of devices that connect
television sets to the Internet will explode to over 1.5 billion
worldwide by 2016, a nearly five-fold increase from where it is today.
In North America alone it is forecasted that by 2016 81 million
households will have a connected TV, up from 24 million at the start of
2012. North America, however, only accounts for about 20% of connected
TV households and much of the growth will come from exploding global
broadband penetration.
This new DFC research service launches with a series of reports
including The Connected Home: The Battle for Dominance in the Digital
Living Room, Cord Cutting in the Digital Living Room: Fact or Fiction?
Video Game Consoles as Entertainment Hubs and a complete Excel
spreadsheet with global forecasts for in-home connected devices broken
down by region and device.
For more information visit http://www.researchandmarkets.com/research/2m4xf2/cord_cutting_in_th

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