Telecommunications

[February 25, 2013]

SeeWhy, Deckers to Reveal New Conversion Strategies at eTail West

SeeWhy, Inc., the real-time shopping cart recovery company, today announced it will join premiere lifestyle marketer, Deckers Outdoor Corp., to reveal new conversion strategies at the eTail West conference. The company also announced that the case study highlighting Deckers' success with Conversion Manager is available for download at http://ow.ly/hY51A.

SeeWhy will be exhibiting in booth #420 at eTail West, being held February 25-28, 2013, at the JW Marriott Desert Springs in Palm Desert, CA (News - Alert).

What: Triggered Email Abandonment Campaigns - The Who, What, Where, When and How on Maximizing Profits

Deckers and SeeWhy (News - Alert) representatives will participate in this interactive roundtable discussion revealing how Deckers is leveraging SeeWhy's Conversion Manager to maximize conversion rates. It will also examine the corporate shopping cart abandonment experiences of each of the other 10 table participants and invite the audience to critique those experiences and suggest new conversion strategies to improve them.

The roundtable will be presented as part of the eTail West Email Optimization, Personalization & Segmentation Summit: Actionable Email Marketing & Personalization Best Practices.

When: Monday, February 25, 2013; 10:45 a.m., 2:15 p.m. and 4:45 p.m.; Table #9

For more information on eTail West, please visit http://www.wbresearch.com/etailusawest/home.aspx. For information on SeeWhy, visit www.seewhy.com. For additional perspectives, please visit and subscribe to the SeeWhy RSS blog feed at http://www.seewhy.com/blog, and follow SeeWhy on Twitter (News - Alert) at @seewhyinc and Facebook (News - Alert) at http://www.facebook.com/SeeWhyInc.

SeeWhy Resources

Deckers Conversion Manager case study: http://seewhy.com/case_study/Deckers/CaseStudy_Deckers_130129.html

SeeWhy website: http://www.seewhy.com

SeeWhy press releases: http://seewhy.com/about-us/press-releases/

SeeWhy blog: http://www.seewhy.com/blog

SeeWhy client success stories: http://seewhy.com/resources/case-studies/

SeeWhy on Twitter: http://twitter.com/seewhyinc

SeeWhy on Facebook: http://www.facebook.com/SeeWhyInc

SeeWhy resource center: http://seewhy.com/resources/

About SeeWhy

SeeWhy is the leader in real-time ecommerce shopping cart recovery. Over 2,500 of today's leading brands and retailers choose SeeWhy's products to rapidly improve conversion rates by automatically triggering the right marketing message on the right channel at the right time to drive conversions. The company's ecommerce conversion platform, SeeWhy CORE™, pre-integrates with more than 30 of today's top email service providers, ecommerce platforms, web analytics services, and social networks to create a single automated system for optimizing each website visitor's path to purchase. SeeWhy's products deliver the highest ROI in ecommerce, recovering over half a billion dollars annually in lost sales for leading companies, like adidas, Bare Escentuals, Columbia Sportswear, Guthy-Renker, Lucky Brand, and Remington. SeeWhy is headquartered in Boston, Mass. More information can be found at http://www.seewhy.com.

SeeWhy and the SeeWhy logo are trademarks of SeeWhy, Inc. All other trademarks are the property of their respective owners.

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